Pricing in Professional Services: Fees, Billable Hours and Firm Strategy - [B9W02N]
Date
5 August 2009 (Wednesday)
Time
2:30pm - 5:45pm
Points
3 (CPD Points / CPT Hours*)
Level
M - Intermediate Essential practical information for those with some knowledge but limited practice in this area
Cost HKD
1,500
Language
English
Venue
LexisNexis Conference Center 39/F, Hopewell Centre, 183 Queen's Road East, Hong Kong
PRESENTER(S)
Robert C. Sawhney
Managing Director, SRC Associates Ltd (Hong Kong)
ABOUT THE PRESENTER(S)
Robert C. Sawhney is the Managing Director of SRC Associates Ltd (Hong Kong), a pioneering Hong Kong based firm in the areas of strategic management, marketing, and leadership for Professional Service Firms (PSF). He is the author of the new book: 'Marketing Professional Services in Asia' (published by LexisNexis) which has been called one of the most indigenous books on Asian marketing by Prof. Oliver Yau of the City University, Hong Kong.
He has worked with dozens of PSFs in Asia and elsewhere and written articles for numerous publications such as the Hong Kong Lawyer and HK Economic Journal. Robert has also lectured extensively at such institutions as HKU SPACE. He holds a bachelors degree from Brunel University (London) and an MBA (Lincoln).
ABOUT THE COURSE
* Trainee Fee: HK$1,350
Outline:
Professional Service Firms (PSF) are facing increasing pressure when it comes to fees due to the economic downturn and increased competitiveness of the professions. This seminar will look at how PSF can maintain fee levels and how pricing is both dependent upon and a function of firm strategy. Additionally, the effects of billable hours on firm profitability and staff motivation will be examined and alternatives based on value pricing will be presented.
* Fees and Firm Strategy
* Maintaining Premium Pricing and Marketing
* How to Lower Fees If You Must
* Leverage and Billable Hours: A Flawed Theory?
* Alternative Pricing: Value Based
* Implementing Value Based Pricing
Marketing Professional Services in Asia By Robert C. Sawhney
15% OFF to CPD Delegates only To order your copy, please call 2965 1440
Booking Conditions: Registration:
Bookings are confirmed when we send a written Booking Confirmation via fax, email or mail. If you have not received a Booking Confirmation prior to the commencement of the course, it is the delegate's responsibility to contact LexisNexis to confirm their place.
Registrations should be paid in full before the commencement of the course. Should the registration fee, or any portion of it, remain outstanding, LexisNexis reserves the right to disallow entrance to the course unless a credit card guarantee is provided.
Cancellation:
Greater than 7 days before the course date: A refund of the course fee less an administration charge of $250 will be provided.
Less than 7 days before the course date: No refund will be provided, however the registrant may nominate a substitute to attend the course on his/her behalf, provided that LexisNexis is notified in writing.
Entry to the program will be denied unless the registration fee has been paid in advance. No shows and/or late arrivals will be charged in full.
Course Transfers will be allowed if written notification is received at least 24 hours before the commencement of the course. Transfer will only be allowed for booking to another LexisNexis course up until 31st October 2009.
Bad Weather:
The course will be cancelled if a No. 8 typhoon signal or black storm warning is raised within 2.5 hours before the start of course registration or during the course. In the event of cancellation due to bad weather, the course may be rescheduled at the discretion of LexisNexis, or a credit voucher may be issued. No refunds will be given.
Other Terms:
LexisNexis may reschedule, vary details of, or cancel a course at any time without liability. If we cancel or reschedule the course (with the exception of bad weather) a credit voucher will be issued or course fees refunded.
Any bank charges and/or expenses incurred as a result of bounced cheques shall be borne by the delegates.
Should any delegate have outstanding fees payable to LexisNexis for past courses, LexisNexis reserves the right to deduct the current course fee paid from the outstanding amount, and issue and invoice demanding payment for the balance.
If you wish to book courses via our printable form which you can fax or post back to us.
